Take the bus this Black Friday

We are encouraging you to leave your cars at home and travel by bus instead on Black Friday. 

Retailers in and around Swindon are readying themselves for bumper sales on Friday 29 November, and we know this means increased congestion in the town centre.

Black Friday gives people the perfect opportunity to start their Christmas shopping, and it is always an incredibly busy day for retailers.

It’s no secret that Swindon can be congested across the town centre during busy times, and parking can be difficult to come by. We're expecting even more traffic on Black Friday. Just one fully loaded double decker bus has the potential to remove up to 75 cars from our roads - so we’re keen to welcome more people on-board as they search for bargains. 

The £2 fare cap for any single journey is also still in place, so this the perfect time to sit back and let our drivers do all the work. 

Our services run to-and-from the town centre regularly throughout the day - so it doesn’t matter how long you choose to spend browsing around the shops. You can also take advantage of Swindon's many bars and restaurants, without thinking about having to drive home afterwards.

Plan your bus journey today online or on the Swindon's Bus Company app.